Social Media Team Weekly Report

This report summarises completed tasks, in-progress work, and next priorities from the Social Media team for June 22-30, 2026. Prepared for COMs.

Weekly Overview

Production Movement

  • Strong progress across ad creatives, branding videos, captions, organic content, and content briefs.
  • Several July and August ad creative sets have moved into review, revision, client approval, or ready-for-editing stages.

Completed Highlights

  • Website homepage video, branding reels, client-request posts, campaign creatives, and multiple dental content briefs were completed.
  • Ads were launched for Anchorage Dental Care, Chapman Road Dental, Ellen Stirling Dental, Glo Dental Clinic, On Point Dental, Prestige Smiles, and Hills Family Dental Centre.

Current Focus

  • Priority work is centred on July ad creatives, before-and-after case content, patient testimonial reels, CTA updates, and approved campaigns ready for editing.
  • Upcoming briefs include August and September creatives for selected clients.

Priority Follow-Ups

Team Status Table

Team updates are grouped by completed work, current tasks, and next actions.

Team Member Completed In Progress Next Actions
Jhed
  • Absolute Dental Care: website homepage video.
  • Chapman Road Dental Clinic: Branding Vids Reels 8 and 9, including revisions.
  • Magical Smiles: revisions for Reel 3 influencer videos, AI Teeth Whitening video, and 2 client-provided AI videos.
  • Aurora Smiles: revisions for Reels 22 and 23.
  • Aurora Smiles: CTAs for Reels 22 and 23.
  • Joyner Family Dental: 4 before-and-after orthodontic cases.
  • Chapman Road Dental Clinic: Branding Vid Reel 10.
  • Illawarra Dentists: Dr. Natasha Split Reels 6 and 8; Branding Vids Re-edit Reels 16 and 17.
  • Absolute Dental Care: patient testimonial reels.
  • Absolute Dental: re-edit videos from the YouTube page.
  • Absolute Dental Care: branding videos.
Nathalie
  • Ad campaigns: Absolute Dental West Perth, Anchorage Dental Care, Illawarra Dentists, Prestige Smiles, and Everton Park Dental revisions.
  • Organic: Illawarra Dentists and Everton Park Dental July content.
  • Client requests: Prestige Smiles Facebook cover photo and Glo Dental team-building event post.
  • Project task: Dapto Dentists website redesign.
  • Absolute Dental West Perth: 2 July contents.
  • Chapman Road Dental: additional July contents.
  • Joyner Family Dental: before-and-after cases.
  • Move ad campaigns that are ready into editing.
Eliza
  • Everton Park: 2 branding videos and minor revisions.
  • Hills Family: 1 branding video with revisions.
  • Everton Park Dental.
  • Absolute Smiles.
  • Hills Family follow-up work.
Tine
  • Client request: Hills Family Dental Centre Meet the Team static revision.
  • June contents: The Dental Co. carousel and static posts.
  • July creatives: Candlewood Dental Centre, Ellen Stirling Dental, and Timberlands Dental Clinic.
  • July-August ads: Absolute Dental Care check-up or hygiene visit static.
  • Ellen Stirling Dental: Bleeding Gums Awareness carousel for July ads creatives.
  • Timberlands Dental Clinic: What Happens When A Tooth Needs A Filling? carousel.
Sam
  • Created, checked, or revised ad creatives, captions, copies, and content briefs for Candlewood Dental Centre, Anchorage Dental Care, Prestige Smiles, Joondalup City Dental, Hills Family Dental Centre, Refresh Dental Care, Joyner Family Dental, Glo Dental, Clear Choice Dental, and The Dental & Implant Studio.
  • Completed multiple Joyner Family Dental before-and-after implant, rehab/restorative, orthodontic, and behind-the-scenes construction briefs.
  • Continue checking and revising ad creatives that are for review.
  • Continue pending ad copies, captions, and content briefs.
  • Work on remaining content briefs once strategies and content plans are approved.
  • Continue copy and caption creation for pending organic and ad creatives.
Dianne
  • Reviewed and approved additional graphics for Everton Park Dental, Sienna Smiles, HFDC, Aurora Smiles, Prestige Smiles, Absolute Smiles, and Absolute Dental West Perth.
  • Launched ads for Anchorage Dental Care, Chapman Road Dental, Ellen Stirling Dental, Glo Dental Clinic, On Point Dental, Prestige Smiles, and Hills Family Dental Centre.
  • Drafted ads for Anchorage Dental Care, Everton Park Dental, Sienna Smiles, and HFDC.
Ongoing ads management
  • Continue monitoring drafted and launched ads.
Bea
  • Completed Prio Dental Co. content brief, Sienna Smiles Payment Options revision, and Alignment Call report.
  • Checked Illawarra Dentists, Timberlands, Everton Park, Absolute Dental West Perth, and Absolute Dental Care.
  • Updated Absolute WP and Everton Park content briefs.
  • Completed or continued content briefs for The Dental Co., Absolute Smiles, Absolute Dental Care, On Point Dental, Magical Smiles, Austral Smiles, and Absolute Smiles.
  • June 30: Aurora Smiles July ad creatives, On Point Dental July creatives, captions for Everton Park July ad creatives and some videos, captions for Aurora Smiles videos, On Point Dental video content brief revisions, and content checks for The Dental Co., Austral Smiles July ad creatives, and Ellen Stirling.
No in-progress tasks listed
  • July 1: West Perth Dental Care - strategy plan revisions.
  • July 1: Create captions for the clients' creatives and videos.
  • Timberlands: additional August creatives content brief.
  • Sienna Smiles: graphics content brief for August from campaign.
  • Everton Park Dental: August content brief.
  • Illawarra Dentists: September creatives content brief.